Alcohol In Advertising, Marketing, and Promotion
A webinar for Preventive Health Matters Caroline Read more..
The Foundation for Alcohol Research and Education (FARE) commissioned Galaxy Research to undertake polling of Queenslanders to gain an understanding of their perspectives on alcohol policies. This study was conducted online between Monday 9 January 2017 and Friday 13 January 2017. The survey sample comprised 300 respondents aged 18 years and older residing in Queensland.
With governments increasingly relying on the alcohol industry’s self-regulated marketing codes to restrict alcohol marketing activity, there is a need to summarize the findings of research relevant to alcohol marketing controls. This paper provides a systematic review of studies investigating the content of, and exposure to, alcohol marketing in relation to self-regulated guidelines.
This Perspective will outline the scale of the global alcohol problem, the wide-ranging effects of alcohol and the most effective evidence-based strategies to effect a population-level reduction in harm. We will also highlight how clinicians can be good public health advocates and the available downstream strategies they can implement while we wait for governments to take the necessary action.
reduction in harm
The Foundation for Alcohol Research and Education (FARE) commissioned Galaxy Research to undertake polling of
Queenslanders to gain an understanding of their perspectives on alcohol policies.
This study was conducted online between Friday 8 January 2016 and Thursday 14 January 2016. The survey sample
comprised 350 respondents aged 18 years and older residing in Queensland.
The Foundation for Alcohol Research and Education’s (FARE) Annual alcohol poll (the Poll) assesses Australians’ attitudes
towards alcohol, alcohol consumption behaviours, awareness and experiences of alcohol harms and perspectives on
various alcohol policies. In 2016, the Poll was carried out by Galaxy Research for the seventh consecutive year.
The alcohol industry produces ‘responsible drinking’ advertising campaigns. There is concern that these may promote drinking while persuading governments and the general public that the industry is acting responsibly. This paper examined young people’s thoughts and feelings in response to one of these campaigns in Australia.
responsible drinking campaigns
social aspects organisations
The aim of this study was to assess the impact of an alcohol management intervention on community sporting club revenue (total annual income) and membership (number of club players, teams and spectators). This study found no evidence to suggest that efforts to reduce alcohol-related harm in community sporting clubs will compromise club revenue and membership.
This factsheet produced in the UK provides an overview of the alcohol industry
A new report “No way to ignore it”: Calls to remove alcohol advertising from public transport released by the Alcohol Advertising Review Board shows that alcohol advertising on public transport sites is widespread despite substantial community concern about young people’s exposure to alcohol promotion on these sites.